We are delighted to share that Refill Town, a Chelmsford-based business, has been crowned winner of the prestigious AdVantage Competition, organized by the BEST Growth Hub.
Refill Town is a zero-waste shop committed to sustainability and environmental responsibility. By encouraging customers to refill their containers with food, household essentials, and cleaning products, they’re reducing plastic waste and inspiring eco-friendly habits within the Chelmsford community. Their innovative business model is paving the way for a greener, more sustainable future.
“Refill Town stood out to us for its focus on sustainability, a clear understanding of its customers, and the clear impact that the support could provide for the business.
As the AdVantage Competition winner, Refill Town will receive expert marketing advice and bespoke support tailored to help them elevate their business to the next level. This achievement not only highlights their dedication to sustainability but also shines a spotlight on Chelmsford as a hub for innovative, forward-thinking businesses.
“My sister and I have opened Refill Town last May as we strongly felt it was the right thing to do. We have grown up recycling everything and we would always go shopping with our canvas bag, long before a bag for life was even a thing. The concept of refill shops has been around for a while, however there’s been a lot of misconception and misunderstanding. The beauty of zero waste shop is that you can bring your own container. It could be a canvas or plastic bag, jam jar, take away container, old liquid bottle. Anything that fits the purpose and you can fill it as little as you need or as much as you want. By refilling your containers, you reduce single use plastic as well as cut down on food waste. It’s satisfying knowing you’re doing something good for the environment and your community.
We are extremely thrilled to be the BEST Growth Hub AdVantage competition winners. It is a huge moment for all the refill shops community and we will definitely enjoy a bit of spotlight. This will also help others to see that there is an alternative, greener way to shop.
We congratulate Refill Town on this incredible achievement and look forward to seeing their continued success in Chelmsford and beyond!
If you have any questions or need further information about the exciting opportunities in Chelmsford, our dedicated team is here to help.
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